DEWALT NABTU Survey

First Name

Last Name

Where are you taking this survey from?

In-person at the NABTU Conference (12/1/23-12/3/23)

Online

Age Range

18-24

25-34

35-44

45-54

55+

What do you like most about your job as a woman in the trades? (Select one)

Helping build things

Working with good people

Contributing to society

Working with my hands

Establishing financial independence

Growing a business

Other

Based on your experience, what do you believe is keeping more women from entering the trades? (Select all that apply)

Insufficient education and/or lack of mentorship

Underestimation of earning potential in the industry

A stigma that the industry is not prestigious enough

Lack of awareness around career paths and vocational programs among younger people

Outside influences (i.e., parents, media, etc.) guiding younger people away from pursuing a career in the trades

Other

N/A – I don’t believe there is a labor gap or barrier to entry in the industry

How can DEWALT help overcome these challenges?

What matters most when purchasing a power tool? (Select top 3)

Safety (vibration control, dust containment, user control, etc.)

Performance (runtime, quality outputs, etc.)

Innovative technology (brushless motors, updated battery tech, etc.)

Ergonomics (grip, ease of use, weight, size, etc.)

Convenience (mobility, battery compatibility, etc.)

Warranty (service, maintenance, etc.)

Sustainability (tool and material recyclability, green packaging, etc.)

Other

What is the greatest opportunity for a woman in the trades?

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